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JCDecaux has transformed cities into a urban theatre to celebrate the release of The Super Mario Galaxy Movie. From Sydney to Hong Kong, via Oslo and Paris, our street furniture, including the iconic Morris column, has brought the Nintendo universe to life. 

A JCDecaux out-of-home creative installation in Sydney featuring a massive Yoshi egg sculpture on a sidewalk to promote The Super Mario Galaxy Movie

Sydney

A classic JCDecaux Morris Column on the Champs-Élysées in Paris, topped with a 3D yellow Luma star for the Super Mario Galaxy film campaign

Paris

The large-scale activation offered city dwellers an unprecedented experience, introducing the film's magic in the streets. This captivating visual spectacle brought joy at the heart of the cities.

A JCDecaux special build in Norway showing a large Yoshi egg integrated with digital screens displaying movie posters for Super Mario Galaxy amidst a snowy urban landscape

Oslo

A JCDecaux digital street furniture display in Brazil at night, featuring 3D glowing Luma characters attached to the top of a bright advertising panel

São Paulo

A full station wrap by JCDecaux Transport in Hong Kong, featuring vibrant Super Mario Galaxy graphics on columns and walls throughout the pedestrian walkway

Hong Kong

The Super Mario Galaxy the Movie in Peru - JCDecaux digital screen

Lima

A JCDecaux panel in Uruguay for Super Mario Galaxy The Movie

Montevideo