JCDecaux Data Solutions is a portfolio of global and local data solutions that enable advertisers to maximise the power of their media investment.
Whether pre, during or post-campaign, the consistent approach to OOH is "data by design", in order to deliver improved results for advertisers.
3 core pillars
JCDecaux Data Solutions has been built around 3 core pillars, designed to help advertisers achieve their marketing objectives and creating an end-to-end ecosystem of solutions connecting the dots between marketing and business results.
Enhance your planning with data-driven insights Optimise media planning, content delivery and creativity to maximise impact on your target audience.
Create interactive experiences throughout the customer lifecycle Connect your audience more effectively and efficiently to create memorable and engaging experiences.
Assess the impact of your strategy Evaluate campaign performance and measure against your desired KPIs.