American "National Association of City Transportation Officials" (NACTO) recently published a study entitled "Walkable station spacing is key to successful, equitable bike share".Based on data from five different cities (Minneapolis, Boston, Washington,…
Since its earliest uses, street lighting has traditionally aimed at protecting pedestrians from potential obstacles or bad encounters. Besides convenience and security purposes, new uses of light in urban environments are emerging, giving birth to…
Pigeons are often seen as harmful urban animals, unloved by urban dwellers. The air quality monitoring startup PlumeLabs saw an opportunity to change their reputation with some technology (and a touch of humour).They kitted out 10 pigeons with a tiny…
Among other natural elements, water surely is one of the most appreciated in cities – or even a symbol, as the famous “Jet d’Eau” (water-jet) in Geneva. The activity of swimming in urban waterways was something common in the early decades of the 20th…
Founded in 1987 and held every spring in Austin, Texas, the "South by Southwest" (SXSW) music, film and interactive festivals have become over the years a major event in the innovation world. The numerous conferences organized during SXSW are a way to…
… place in the streets of Amsterdam and Rotterdam, thanks to Adidas. In partnership with JCDecaux Netherlands and Essence … offer unique and engaging experiences in urban spaces. … Adidas turns bus shelters into playgrounds in Amsterdam and …
To make the daily walk to the workplace a little more fun, Nescafé created an original advertising campaign bringing people together with a warm cup of coffee in the streets of Berlin. People from both sides of a crosswalk had to “push together” (like the…
… promote the eagerly-awaited Sonic The Hedgehog 3 movie. On billboards in the UK, the two iconic characters literally … placing viewers at the heart of the Sonic universe. … 3D billboards to promote the movie … To celebrate the imminent …
By promoting urban cycling, local retailers in city centres often fear the reduction of their business revenue with the loss of traffic from the motorists. But the truth is very different.The European Cyclist Federation (ECF) recently published a survey…
The BSSR map is one of a kind: it is the first ever about Europe’s population shifts that provides such accurate data. The BSSR – the German Federal Institute for Research on Building, Urban Affairs and Spatial Development – collected data from all of…
Not a day goes by without hearing of a new revelation or impressive step towards the achievement of the autonomous car. But engineers are now also working hard to turn buses into autonomous vehicles. Proterra, a California company, started working on the…
As part of the promotion of the Mad Max video game, which was inspired by the recent Mad Max: Fury Road film, Warner Bros Interactive Entertainment teamed up with Uber to offer Seattle dwellers a wild and post-apocalyptic riding experience.For a limited…
Airbnb introduced its "next chapter" during the Airbnb Open, a "festival of hosting" that took place in Los Angeles on November 17th. The CEO, Brian Chesky, announced big changes for the business model of the company, with the intention to suggest tours…
As sustainable development has become a major global issue, both public authorities and private companies show a growing interest in recycling issues. In this context, cities are ideal places for sustainable initiatives and awareness campaigns. They can…
Presented at the Siggraph 2012 conference in Los Angeles (dedicated to Computer Graphics and Interactive Techniques), this new computer interface modifies tactile perception. Accomplished through a weak electrical charge, Revel does not necessitate the…
Canadian ad agency LG2 found a simple way to attract passers-by's attention in the streets of Montreal in order to promote Sanofi's anti allergic Allegra.The bottom of a poster was simply folded to create a kind of tissue used by the character to blow his…
As part of a tender launched by the City of Paris about the future of its climate-energy plan, Belgian architect Vincent Callebaut and French engineering group Setec presented a study called "2050 Paris Smart City". This project aims at meeting two major…
As part of the Designs of the year exhibition held at London's Design Museum, British designer Ross Atkin unveiled prototypes of street furniture able to adapt to disabled people's mobility and offer them a customized experience in real time. After…
Russian designer Alexey Chugunnikov created the "Smart Crosswalk", an innovative ground signage project aiming at improving pedestrians' safety while crossing the street.It is equipped with sensors and features an integrated lighting system, so that it…
Pepsico’s Walker Crisps brought a creative campaign to London’s bus shelters by launching Twitter-powered vending machines to promote the brands newest campaign “Do Us A Flavor”.The idea consisted in having a digital screen displaying former football…