As part of the "Made to go Outside" campaign, C&A, JCDecaux Netherlands and the agency Mediaplus Netherlands redesigned tram stops in Amsterdam to feature their new puffer jacket. These stops featured frosted glass and seats styled like the jacket, adding a touch of winter to the city.
The campaign extended across Amsterdam's digital network, ensuring broad visibility. This collaboration highlighted the puffer’s blend of style and warmth, encouraging city dwellers to embrace the winter season.
