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New paths for the roads of tomorrow

Transportation news feeds are filled with tech innovations and new start-ups willing to improve our daily mobility…

Swimming is back in town (it’s still summer!)

Among other natural elements, water surely is one of the most appreciated in cities – or even a symbol, as the famous …

How cities deal with the climate change risks

According to the non-profit organization “100 Resilient Cities”, urban resilience is the ability of individuals,…

Outdoor is in

Would you take a sip of salty water ?

To raise awareness around the dangers of swimming in the sea (tragic deaths happen every year on the UK coastlines),…

Outdoor is in

Discover the State of Minnesota in a box

Okay, Minnesota is not the most touristic state of the USA. And it suffers from a persistent image – that of a cold…

Outdoor is in

Netflix will make you dance with these interactive windows

You may already know “The Get Down”, the new TV show produced by Baz Luhrmann which introduces us to the origins of the…

Outdoor is in

Catch the Ghost train in Madrid Underground

In the global launch of the return of Ghostbusters - a famous 80s’ comedy - this summer, the Shackleton agency made a…

Outdoor is in

Get a sweat on at the bus stop with Reebok

Obesity is an increasing issue in Colombia. According to a study carried out by the Health Ministry, half of Colombians…

Outdoor is in

Ikea will open a pop-up restaurant in Paris

Ikea is not only famous for its furniture, but also for its typical meatballs you can eat after a long wander through…

Outdoor is in

This, Madame, is Versailles

To promote the famous Palace of Versailles, French railway company SNCF decided to transform the RER C urban train line…

Outdoor is in

Tropicana offers you a drink

No time for breakfast this morning? Tropicana quenches your thirst with this new outdoor campaign.The drink brand…

Outdoor is in

Will you dare to climb the tallest climbing-wall billboard ?

Toyota and Saatchi agency  challenged rock-climbers with this creative campaign in the centre of Times Square, NYC.To…

Outdoor is in

Kit Kat offers you a break with a massaging billboard

Urban life is often stressful. Kit Kat, the "break expert", offers you the opportunity to relax in a very original way…

Outdoor is in

Jeep turns your dirty car into a piece of art

To promote  Jeep Territory, a new ground for Jeep test drives in Moscow, the car brand teamed up with Leo Burnett…

Outdoor is in

This billboard performs a magic trick for you

The Quebec City Magic Festival is famous for its creative (and magical) campaigns. This edition didn't disappoint us,…