In the Grote Marktstraat in the Hague and the Central Station in Amsterdam, digital billboards showcased dynamic 3D installations of Decathlon’s Easybreath snorkel mask, celebrating its 10th anniversary as a pioneering innovation in underwater exploration.
These large displays attracted passersby, encouraging them to stop and admire the Easybreath, a bestseller that has transformed underwater adventures for millions and has created memories while continuously evolving to impress.
In collaboration with JCDecaux and O2H Creative Solutions, Decathlon NL crafted a tribute that not only commemorates ten years of innovation but also highlights the Easybreath's lasting impact on making aquatic exploration accessible to all.
