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Six examples of the use of advertising spaces by transport companies.
From time to time, JCDecaux's transport operator clients (metro, bus, light rail, train and airport systems) employ existing facilities at their locations to communicate their own messages. For them, this presents an opportunity to appreciate the effectiveness of our media solutions and to connect with their end-users using the power and flexibility of digital technology.
Abonnements
Sécurité routière
Horaires
The familiar strategy of multi-format communication was used in Austria. In Vienna, the solution was multi-modal, with transport authority Wiener Linien broadcasting its campaigns on digital screens on buses to highlight their climate control, and on metro platforms to announce future projects.
Semaine du développement durable
Obligation de valider
Obligation de valider