Business Decision Makers have no Intention of Relinquishing Control
When it comes to deciding on their options when travelling for business, BDM’s have no intention of relinquishing control.
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When it comes to deciding on their options when travelling for business, BDM’s have no intention of relinquishing control.
Mexico’s President Enrique Pena Nieto is committed to boosting Mexico’s national and economic growth by encouraging tourism. Mexico Tourism Board is one of the main collaborators in the associated program Dual Year and “A year of Mexico in the United…
Stockholm Arlanda airport decided to tackle the problem of waiting time with a creative idea. Passengers do not need a plane trip anymore to figure out how it feels to be on the other side of the planet.Passengers can enter in a “climate portal” which…
The world is on the move with 1,138 million international tourists in 2014, according to the World Tourism Organisation. This is a 5% increase across all regions, with the Americas enjoying the highest level of growth. Europe on the other hand, wins the…
Social BuzzAzzaro's latest fragrance campaign in Miami Airport, featuring the American actor Ian Somerhalder, went viral when the actor upon seeing it shared the campaign on Twitter. Fans followed in his footsteps, uploading and sharing photos of the…
According to a recent report published by the International Air Transport Association (IATA), the annual number of air passengers worldwide is expected to double in the next 20 years, growing from 3.3 billion in 2014 to 7.3 billion by 2034.This represents…
BlueSkyFall, part of BlueFocus Communications Group - one of the largest communications companies in China, has recently launched a major project together with JCDecaux OneWorld Shanghai, led by Stephanie Foulon. Due to run over several years, the project…
Digital agency Razorfish's Emerging Experiences Group designed an interactive installation set-up in San Francisco International Airport's Terminal 3."Flight Deck" offers real-time flight data displayed on a giant digital screen.It lets travellers access…
According to a report published by PhoCusWright, Asia-Pacific surpassed Europe in 2012 as the largest regional travel market in the world, reaching $326 billion in travel bookings.Furthermore, China has become the first travel market inside the Asia…
Google Street View keeps on growing... After mapping iconic places and famous monuments, Google's panoramic view service now enables its users to explore 75 international transit hubs, including 16 airports and 59 train and subway stations in Europe, Asia…
Shopping while abroad is an integral part of the travel experience, where travel destinations are decided based on the availability of brands and shopping opportunities in that country.JCDecaux Airport released results from their Global Shopper Study…
JCDecaux Airport UK and Heathrow Airport have unveiled the spectacular range of airport advertising opportunities that will be on offer at Heathrow’s new Terminal 2: The Queen’s Terminal.Following the very successful Terminal 5’s example, JCDecaux Airport…
John F. Kennedy International, USA’s number 1 international Airport, is hosting a new digital LED screen at American Airlines’ hub, Terminal 8.This full-motion, head-on sign measures 25m² - a scale that has never been seen in a U.S. airport until now! -…
… Air France and KLM just launched an experiment to operate onboard … Airlines, American Airlines, Emirates and Lufthansa. Air France …
JCDecaux has just unveiled its new Giant LED Screen in Orly Ouest Airport’s “Hall 2”, the terminal’s biggest hall in terms of traffic and hub for many business flights connecting with Nice, Marseille, Toulouse and Bordeaux.This amazing 17sqm digital…
Influence is a key factor in successful advertising – both influence of the message as well as influence of the individuals who were exposed to it. The latest research by JCDecaux UK Airport discovered that targeting influential people makes advertising…
On February 4th 2013, JCDecaux together with Nissan, Dubai Airports and Mindshare, was awarded the Guinness World Record certificate for installing the world’s largest backlit indoor advertising sign in Dubai International, third-busiest airport…
Tallinn International Airport in Estonia, along with 10 other locations, is testing AdTech’s Skype Station, a service facilitating communication between more than 600 million users.Incorporating a 23’’ touchscreen, the kiosk facilitates calls but also…
Travelling by plane is sometimes scary and often boring, but maybe this will soon come to an end.Thanks to the partnership between Inmarsat and Honeywell, passengers will be able to stay connected while in the sky.The mobile satellite operator is planning…
How could the brand Oral B possibly promote its electric toothbrush and demonstrate that even if your teeth seem alright, sometimes they just aren’t?In Narita airport, Japan, Oral B created an interesting ambient campaign that travelers could not ignore…