JCDecaux renews Heathrow advertising contract for 8 years

JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announces today the renewal of its contract with Heathrow, the most connected airport in the world, with a record 84.5 million passengers in 2025. The 8-year contract will run from 1 January 2027 and extends a long-standing partnership that spans over 25 years, reinforcing Heathrow as one of the world’s leading premium advertising environments.

Heathrow is the UK’s international gateway and for the third consecutive year, ranked as the world’s most connected airport¹, with flights to 230 destinations in over 80 countries¹.

As Heathrow celebrates its 80^th birthday, the partnership will support the next phase of growth in Heathrow’s media offering, while enhancing the experience for passengers at Heathrow and Heathrow Express. JCDecaux will manage Heathrow’s extensive media estate, comprising over 680 digital screens and premium advertising assets such as the iconic T5 Towers at Terminal 5.

The contract builds on JCDecaux’s leadership in airport advertising globally, operating the advertising contract in 14 of the world’s 25 largest airports and delivering 54% of the audience. In February 2026, JCDecaux launched the first DOOH global programmatic advertising offer, enabling advertisers to activate campaigns seamlessly across the world including at major international airport hubs such as Heathrow.

Fraser Brown, Retail Director at Heathrow, said: “Heathrow offers brands access to one of the most valuable and diverse international audiences anywhere in the world. JCDecaux has been a trusted partner for many years and has played an important role in developing our media estate. Together, we will continue to evolve our offering, with a focus on innovation and enhancing the passenger experience to make every journey better. The new agreement will expand our commercial offering, while creating new opportunities for brands to engage passengers in this unique environment.”

Jean François Decaux, Co Chief Executive Officer of JCDecaux, said: “We are delighted to have renewed this contract, cementing our partnership with Heathrow, one of the world’s most prestigious and strategically important airport environments. This new agreement reflects the strength of our long-standing relationship and our shared commitment to innovation, quality and delivering exceptional experiences for passengers and advertisers. As international travel continues to grow, Heathrow remains an unrivalled gateway to premium audiences from the UK and around the world. Working with Heathrow, we will continue to invest in market-leading solutions, data-driven capabilities and innovative advertising experiences that help brands connect with audiences in this high-attention, real-world environment.”

_{¹ Source: “Heathrow Reigns as World’s Most Connected Airport in OAG Megahubs”, OAG, 2025}