New paths for the roads of tomorrow
Transportation news feeds are filled with tech innovations and new start-ups willing to improve our daily mobility…
Focus on
Swimming is back in town (it’s still summer!)
Among other natural elements, water surely is one of the most appreciated in cities – or even a symbol, as the famous …
How cities deal with the climate change risks
According to the non-profit organization “100 Resilient Cities”, urban resilience is the ability of individuals,…
Outdoor is in
Nissan used street art in Belgium to support its vehicle range
To promote its vehicle range in line with its “Urban Proof” slogan, Nissan appealed to a Belgian street artist to spray…
Outdoor is in
When old sayings and tradition pave the way for a new campaign in India
To raise public awareness of the potential dangers of poor eyesight, convince people to go to the optometrist and buy…
Urban Radar
Seoul : a step further into the digital age with its new bus shelter
To consolidate its smart city reputation and provide citizens with an interactive bus shelter, the city of Seoul –…
Urban Radar
An interface to switch urban lighting on or off
To save energy and provide a seamless urban lighting management system to cities, Phillips developed CityTouch an…
Urban Radar
Zurich Airport develops infotainment experiences for travelers
Zurich Airport took advantage of its Dock B renovation work to provide new digital and communication experiences to…
Urban Radar
Giraffe Street Lamp : when swinging switches lights on
With the Giraffe Street Lamp, Chen Wei & Lu Yanxin wisely mixed entertainment with urban lighting services.They…
Facts & Figures
3 out of 4 US mobile consumers take action after seeing a location-based message (JiWire)
According to a report from JiWire about “mobile audience insights”, 75% of on-the-go US audiences react at a location…
Facts & Figures
The average European business traveler is a man who travels once or twice a month (Expedia)
Expedia released the European business traveler profile.The average business traveler is a man; he is aged between 31…
Facts & Figures
By 2016, 90% of global mobile devices will work under 3 operating systems (Forrester)
According to the new report from Forrester, “Mobile is the new face of engagement”, 9 of 10 mobile devices will work…
Outdoor is in
Facebook users get publicized on a Times Square Screen to share their political expectations
To avail itself of its position as a free speech platform, Facebook made use of the presidential run.The social network…
Outdoor is in
The Amazing Spider-Man campaign climbed famous monuments worldwide
To draw the attention on the forthcoming trailer release of “The Amazing Spider-Man” movie and create a buzz, Sony…
Outdoor is in
Mercedes draws the attention of truck drivers on streets in the Netherlands
In the Netherlands, to directly address truck drivers and promote its new Actros truck model, Mercedes Benz fixed…