Winner of the JCDecaux Innovate campaign of the month – June 2013

Advertisers are able to harness the additional impact and engagement delivered by JCDecaux Innovate alongside their standard JCDecaux campaigns. Last year, there were close to 1,500 Innovate campaigns throughout the JCDecaux Group. Every month, JCDecaux employees vote for the best Innovate campaign internally. The campaign from q.media Decaux Qatar for Audi was voted best Innovate campaign of the month of June 2013. To unveil the new A8L car in Qatar, Audi teamed up with q.media Decaux and turned Villagio Mall into a unique showroom. The luxury car was placed on a custom-made illuminated platform at the entrance of the Via Domo, the Villagio’s VIP area. This allowed shoppers to have a first-hand feel on the design and key attributes of the car.