Partnering with the band Peking Duck the restaurant chain, Crust Gourmet Pizza, delivered a campaign to build interaction. A custom interactive touch mixing board in the shape of pizza boxes allowed passers-by to rehash one of Peking Duck’s songs. Here, sound was used to give a personal experience with the brand, allowing participants to showcase their unique style.
Advertiser: Crust Pizza
Location: Sydney, Australia
Duration: two weeks, 17/10/2016 - 30/10/2016
Format: Street furniture
Creative Solution: sound, touchscreen JCDecaux Australia