Every day, the Group interacts with a multitude of stakeholders, all with very different concerns, whether local authorities, its clients (advertisers and agencies), its teams, its shareholders, its commercial partners, not to mention government authorities or NGOs.
In order to meet sustainable development objectives, the Group has to deploy all its resources and creativity. The implementation of a corporate responsibility process demonstrates the Group's wish to contribute, through its goods and services, to the development of the communities in which it operates.
The Group is involved in corporate citizenship processes, with the following primary aims:
- To unite its teams around common ethical values,
- To provide citizens with ever more services,
- To act to promote urban safety,
- To facilitate access to urban infrastructures for people with disabilities, by means of specially adapted equipment and services,
- To support community action programmes.
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