Paris, November 13, 2007 - JCDecaux, a partner of the French Muscular Dystrophy Association since 2002, is organising its second online auction sale for the benefit of the Telethon. On this occasion, the company will be offering 6 of its most prestigious advertising panels on the Champs-Elysées in Paris.
Open to all interested companies, this online auction will run from 10 o’clock a.m. to 6 o’clock p.m. on Tuesday, December 4.
All companies that have previously registered on www.jcdecaux.com will be able to take part in this auction for the benefit of the Telethon.
The company with the highest bid at 6 o’clock p.m. on December 4 will be awarded the following 6 scrolling advertising panels:
- 2 panels on two 2m² MUPI® city information displays (1 panel on each display) located at 129 and 150, avenue des Champs-Elysées,
- 4 panels on a “myriad,” or multiple display panel, comprised of four 8m² units (1 panel on each display) located at 100, avenue des Champs-Elysées.
The company that wins the auction will pay the full amount of its bid to the French Muscular Dystrophy Association.
At the end of the auction, JCDecaux will display, from 6 o’clock p.m. Friday, December 7, 2007, to 9 o’clock a.m. Sunday, December 9, a visual on the 6 dedicated panels that includes the logo of the company placing the highest bid along with the following text “[logo of the company] offers this advertising space to the Telethon [logo of the Telethon] ». (Cf. photo enclosed)
Timetable of the online auction organized by JCDecaux on www.jcdecaux.com:
- Registration for the auction: from November 13 to December 3, 2007
- Date of the auction (only accessible to previously registered companies): Tuesday, December 4, starting at 10 o’clock a.m.
- End of the auction: Tuesday, December 4, at 6 o’clock p.m.
All relevant details are available at www.jcdecaux.com
Contact:
JCDecaux Corporate Communications:
33-1 30 79 35 38
